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Watchly Safety Review

Eating A $10,000 Golden Steak (24k Gold)

MrBeast
16:30 · 165.2M views · January 11, 2019
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Major ConcernsReviewed June 2026
2Major Issues
1Moderate Concern
5Minor Flags

This episode is safe for most kids aged 13 and up, but it heavily promotes materialism and wealth flexing through expensive food challenges. The video offers a glimpse into luxury dining and exotic cuisines, but the constant focus on spending large sums of money and offering cash for eating bizarre foods may influence younger viewers to value wealth over experience. Parents should be aware of a sponsored segment that encourages buying merchandise for a chance to win a prize.

Content Breakdown · 8 Categories

Materialism & Wealth FlexingA lot

The core premise is spending $10,000 on a golden steak, with explicit wealth flexing and large tips.

See evidence (2)
“If I don't spend $10,000, all of you can punch me.”
“$5,000 for the tip.”
Strong & Crude LanguageA little

Crude bathroom humor appears when the creator guarantees that wearing merch will double the size of one's genitals.

See evidence (1)
“I guarantee you, your genitals will double in size just by wearing it.”
Sexual References & Suggestive ContentA little

The mention of genitals in the merch plug is a mild sexual reference.

See evidence (1)
“I guarantee you, your genitals will double in size just by wearing it.”
Parasocial & Emotional ManipulationA little

Manipulative language like 'SUBSCRIBE OR I TAKE YOUR DOG' and false intimacy about genitals create mild parasocial pressure.

See evidence (2)
“SUBSCRIBE OR I TAKE YOUR DOG”
“I guarantee you, your genitals will double in size just by wearing it.”
Beauty, Body & Lifestyle PressureA little

The genitals comment could be interpreted as body pressure, but it is very mild and framed humorously.

See evidence (1)
“I guarantee you, your genitals will double in size just by wearing it.”
Human Objectification & Sexualizing LanguageA little

The reference to genitals reduces a person to a body part in a sexualized context.

See evidence (1)
“I guarantee you, your genitals will double in size just by wearing it.”
Engagement Baiting & Manipulative CTAsSome

Multiple coercive calls to action: threat to take dog, bribe with tattoo reveal.

See evidence (2)
“SUBSCRIBE OR I TAKE YOUR DOG”
“If you subscribe, I'll show you Chandler's tattoo.”
Low-Quality, Extreme & Stunt ContentA lot

The entire video is a stunt: eating a $10,000 golden steak fits the low-quality/extreme category.

See evidence (2)
“Eating A $10,000 Golden Steak”
“If I don't spend $10,000, all of you can punch me.”

What Parents Need to Know

This video is a high-energy food challenge vlog where the creator and his friends eat expensive and exotic foods, including a $10,000 golden steak. The video does a good job of showcasing different cuisines and cultures, but it heavily promotes materialism and wealth flexing, with the creator spending large sums of money and offering cash rewards for eating bizarre items. There is also a sponsored segment that encourages viewers to buy merchandise for a chance to win a prize, which may not be obvious to children. The content includes mild crude humor and eating challenges that may be gross or disturbing for younger viewers.

Talk to Your Kids About

  1. 1What did you think about the way the creator spent so much money on food? Do you think that's a good way to use money?
  2. 2Why do you think the creator offered cash rewards for eating gross things? How does that make you feel about the people in the video?
  3. 3The video showed a lot of different foods from around the world. Which one would you be most curious to try, and why?
  4. 4Did you notice any parts of the video that seemed like an advertisement? How can you tell when someone is trying to sell you something?
Eating A $10,000 Golden Steak (24k Gold)
Protected Viewing

What's This Video About?

YOU WON'T BELIEVE WHAT THIS GOLDEN STEAK TASTED LIKE! BEAST APPAREL - https://mrbeast.store Check out Viewstats! - https://www.viewstats.com/ Four people that buy merch from shopmrbeast.com during the month of January will be randomly selected to compete in a "Last To Leave" challenge. If you want a chance to be in a video, buy anything off the site before the end of January! SUBSCRIBE OR I TAKE YOUR DOG Outro song remix - https://www.youtube.com/watch?v=TtYl88lqyFI For any questions or inquiries regarding this video please reach out to chucky@mrbeastbusiness.com ---------------------------------------------------------------- ► FOLLOW BOTH THESE AND I WILL HAVE YOUR KIDS! • Twitter - https://twitter.com/MrBeastYT • Instagram - https://www.instagram.com/mrbeast --------------------------------------------------------------------

Frequently Asked Questions

What age is this video appropriate for?

This video is recommended for ages 13 and up due to its focus on extreme wealth, expensive food challenges, and mild crude humor. Younger children may be influenced by the materialism and find the eating challenges gross or confusing.

Is there any concerning content in this video?

The video heavily promotes materialism by spending $10,000 on a single meal, flexing wealth, and offering cash rewards for eating bizarre foods. It also includes mild crude humor and a sponsored segment that encourages buying merchandise.

Does this video have any educational value?

The video is primarily entertainment focused on expensive food challenges and wealth flexing. It has limited educational value, though it does expose viewers to different cuisines like Kobe beef and 24K gold steak.

Is there any hidden advertising in this video?

Yes, the video includes a sponsored segment where the creator promotes buying merchandise for a chance to win a prize. This is a form of hidden advertising that may not be obvious to younger viewers.

Are there any gross or disturbing scenes in this video?

The video features eating challenges with insects, raw octopus, and other unusual foods, which may be gross or disturbing for sensitive children. The focus on spending large sums of money can also promote unhealthy attitudes toward wealth.

How does this video portray money and spending?

The video models a 'money is no object' attitude, with the creator spending $10,000 on a meal and offering cash for eating challenges. This can influence children to value materialism and seek instant gratification.

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What Watchly checks every video for

Every video is checked against Watchly's 21 content patterns. Here are a few of them.

Realistic Violence, Threats & Weapons

Real-world violence, threats, and weapons — told apart from playful gameplay combat.

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Strong & Crude Language

Profanity, slurs, and censored variants — the bleeped versions still register with kids.

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Substance Use & Sports Betting

Drugs, alcohol, vaping by brand, plus sports betting and online casino apps.

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Gambling Mechanics in Games

Pack openings, gacha pulls, and case openings — variable rewards for real money.

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Dangerous Internet Challenges

Tide Pod, blackout, and slap challenges — plus Devious-Lick-style vandalism trends.

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Hidden Advertising & Sponsored Content

Undisclosed sponsorships, MLM pitches, "guru" courses, and fake giveaways.

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