Watchly Safety Review

Make This Video The Most Liked Video On Youtube

MrBeast

13:11 · 155.9M views · January 16, 2019

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Some ConcernsReviewed June 2026

1Moderate Concern

3Minor Flags

This video is safe for most kids but heavily driven by engagement-baiting tactics, as its primary goal is to become the most liked non-music video on YouTube. On the positive side, it features a fun, game-show-style competition called the 'egg olympics' with creative challenges like staring contests and egg roulette, promoting friendly rivalry and perseverance. However, the constant push to 'smash that like button' and the prominent sponsorship plug for ShopMrBeast may feel manipulative and commercial to younger viewers.

Content Breakdown · 4 Categories

Hidden Advertising & Sponsored ContentA little

The video includes a clear call to buy merchandise ('buy merch') and mentions a giveaway tied to purchases, but the sponsorship is transparently disclosed in the description (ShopMrBeast store link). The low score reflects the borderline nature of the undisclosed 'four random people that buy merch' incentive, which could be seen as a soft promotion.

See evidence (2)

“four random people that buy merch during the month of January will be flown out to be in a video”

“New Merch - https://mrbeast.store”

Materialism & Wealth FlexingA little

The video promotes merchandise sales and a giveaway incentive, which could be seen as materialistic, but the focus is on engagement (likes) rather than luxury displays. The low score reflects the mild nature of the commercial push.

See evidence (1)

“buy merch, because four random people that buy merch during the month of January will be flown out to be in a video”

Parasocial & Emotional ManipulationA little

The video uses guilt-tripping and coercive language to drive engagement ('SUBSCRIBE OR I TAKE YOUR DOG', 'smash that like button'), which can create emotional pressure on young viewers. The score reflects the moderate presence of such tactics.

See evidence (3)

“SUBSCRIBE OR I TAKE YOUR DOG”

“smash that like button”

“don't forget to smash the like”

Engagement Baiting & Manipulative CTAsSome

The video heavily uses engagement-baiting tactics, including guilt-tripping ('SUBSCRIBE OR I TAKE YOUR DOG'), repeated calls to 'smash like', and a conditional tattoo promise ('This video gets the most likes, I'll get ShopMrBeast tattooed on me'). These are designed to coerce participation from viewers.

See evidence (4)

“SUBSCRIBE OR I TAKE YOUR DOG”

“smash that like button”

“This video gets the most likes, I'll get ShopMrBeast tattooed on me”

“don't forget to smash the like”

What Parents Need to Know

Parents should know that this video is essentially a high-energy game show where contestants compete in silly, messy challenges for a $10,000 prize. It does well in showcasing teamwork, resilience, and good-natured competition, with participants laughing off losses and congratulating the winner. The main concerns are the relentless call-to-action to like the video (which may pressure kids into engagement) and a mid-roll sponsored segment that feels like a commercial break. There's no violence, language, or inappropriate content, but the emphasis on likes and money could spark questions about online fame and consumerism.

Talk to Your Kids About

1Why do you think the video asks viewers to 'smash that like button' so many times? How does that make you feel?
2What did you think of the egg olympics challenges? Which one looked the most fun or hardest?
3Do you think it's fair that the winner got $10,000? What would you do if you won that money?
4How do you think the contestants felt when they got pelted with eggs? Was it all in good fun?

Make This Video The Most Liked Video On Youtube

Protected Viewing

What's This Video About?

WHAT IS UP LOGANG, MAKE SURE YOU LIKE THE VIDEO AND WATCH TO THE END TO SEE WHO WON THE EGG OLYMPICS New Merch - https://mrbeast.store Check out Viewstats! - https://www.viewstats.com/ SMASH LIKE SUBSCRIBE OR I TAKE YOUR DOG For any questions or inquiries regarding this video please reach out to chucky@mrbeastbusiness.com ---------------------------------------------------------------- ► FOLLOW BOTH THESE AND I WILL HAVE YOUR KIDS! • Twitter - https://twitter.com/MrBeastYT • Instagram - https://www.instagram.com/mrbeast --------------------------------------------------------------------

Frequently Asked Questions

What age is this video appropriate for?

This video is appropriate for children aged 8 and up. The content is silly and game-show-like with no violence or language, but the constant engagement-baiting and commercial messaging may be confusing for younger kids.

Is there any violence or scary content?

No, there is no realistic violence. The only 'violence' is contestants being pelted with eggs, which is played for laughs and shown as messy but harmless fun.

Does the video contain hidden advertising?

Yes, there is a clear sponsored segment for ShopMrBeast.com that is woven into the video. The host also offers a tattoo promotion tied to the sponsor, which may feel like a commercial push.

What is the educational value of this video?

The video has limited educational value but promotes teamwork, perseverance, and good sportsmanship through its competition format. It also shows creative problem-solving in challenges.

Why does the video keep asking viewers to like it?

The creator is trying to make the video the most liked non-music video on YouTube, which is a form of engagement bait. This can teach kids about online trends but may also pressure them to participate.

Is the prize money a concern for children?

The $10,000 prize is presented as a fun reward for winning challenges, but it could spark materialism or unrealistic expectations about money. Parents can use it to discuss the value of money and hard work.