Watchly Safety Review

Veggie Burger Prank

Nick DiGiovanni

0:36 · 71.8M views · July 11, 2025

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Major ConcernsReviewed June 2026

1Major Issue

2Minor Flags

This video is safe for most kids aside from a prominent sponsored segment promoting a vegetable seasoning product. The prank is harmless and ends with a positive message about trying vegetables, but the hidden advertising may confuse younger viewers about the difference between genuine content and a commercial.

Content Breakdown · 3 Categories

Bullying, Cruelty & DiscriminationA little

The prank involves mild deception (tricking Ryan into eating vegetables), but it is presented in a lighthearted, affectionate tone without cruelty. Ryan is described as scared of vegetables, but no hostile or discriminatory language is used.

See evidence (2)

“My plan is simple. I'll head to the grocery store to buy every vegetable I can possibly find.”

“He's really scared of vegetables”

Hidden Advertising & Sponsored ContentA lot

The video features prominent placement of 'Osmo vegetable seasoning' as the 'secret ingredient' with a specific product mention. The product is integrated into the narrative as the solution to making vegetables taste good ('Some Osmo vegetable seasoning that'll make literally any vegetable taste delicious'). This appears to be undisclosed sponsorship or product placement, as no sponsorship disclosure is visible in the transcript or description. The designation '@ryan @osmo' in the description may reference the brand or person behind Osmo seasoning.

See evidence (2)

“I'll sprinkle on my secret ingredient: some Osmo vegetable seasoning that'll make literally any vegetable taste delicious”

“@ryan @osmo”

Toxic Behavior ModelingA little

The prank involves hiding vegetables in a burger, which is mild deception. However, it is presented as a well-intentioned, playful experiment to help a friend try vegetables, not as harmful behavior to be modeled.

See evidence (1)

“I'll shape this into a patty, and while it's cooking, I'll sprinkle on my secret ingredient”

What Parents Need to Know

Parents should be aware that this video is essentially a paid advertisement for 'Osmo vegetable seasoning,' which is woven into the plot as a 'secret ingredient.' The prank itself is gentle—Ryan is tricked into eating a veggie burger and enjoys it—so there's no cruelty or bullying. Kids may learn that vegetables can taste good, but the commercial intent is strong. The video does well by normalizing vegetable consumption and showing a positive reaction to trying new foods.

Talk to Your Kids About

1Why do you think Ryan was scared of vegetables? Have you ever been nervous to try a new food?
2Do you think it's okay to trick someone into eating something healthy? Why or why not?
3What did you notice about the 'secret ingredient' in the video? Do you think the video was trying to sell you something?
4How can you make vegetables taste better at home? What are some of your favorite ways to eat them?

Protected Viewing

What's This Video About?

@ryan @osmo

Frequently Asked Questions

What age is this video appropriate for?

This video is recommended for ages 5 and up. The content is simple and positive, but the hidden advertising for a seasoning product may be confusing for younger children who cannot distinguish between entertainment and a commercial.

Is the prank in this video mean or bullying?

No, the prank is gentle and ends positively. Ryan is tricked into eating a veggie burger, but he genuinely enjoys it, and the video promotes trying vegetables. There is no cruelty, embarrassment, or harm involved.

Does this video contain any advertising?

Yes, the video features a prominent sponsored segment for 'Osmo vegetable seasoning,' which is presented as a 'secret ingredient.' This is a form of hidden advertising that may not be obvious to children.

Is the video educational?

The video has some educational value in encouraging children to try vegetables and showing that they can taste good. However, the educational aspect is secondary to the entertainment and product promotion.

Are there any safety concerns in the video?

No safety concerns. The video shows normal kitchen activities like rinsing vegetables and cooking a patty, which are safe for children to watch. No dangerous behaviors or challenges are depicted.

Could this video make my child want to trick others?

The prank is very mild and positive, so it's unlikely to encourage harmful trickery. However, you may want to discuss with your child the difference between a fun surprise and a mean trick, especially around food.