Feastables vs Reese’s Taste Test with @gordonramsay

This episode is safe for most kids but is a clear hidden advertisement for Feastables peanut butter cups disguised as a taste test. The video is short and engaging, featuring a fun blind taste test with Gordon Ramsay, but it lacks educational value and may mislead children into thinking the comparison is unbiased. Parents should watch with their kids to discuss advertising tactics.

Content Breakdown · 1 Category

Hidden Advertising & Sponsored ContentA lot

The video promotes 'Feastables' peanut butter cups (likely a MrBeast-brand product) in a blind taste-test format that appears to be organic content but is essentially an advertisement for the new product. There is no disclosure of sponsorship, and the framing—especially Gordon Ramsay's endorsement—functions as a paid or promotional piece without explicit sponsorship labeling.

See evidence (2)

“reese's cups versus our new Fastables peanut butter cups”

“Oh let's go Thank you”

What Parents Need to Know

This video is a sponsored taste test comparing Reese's cups to Feastables peanut butter cups, featuring celebrity chef Gordon Ramsay. While the content is harmless and fun, it is essentially a hidden advertisement for Feastables. Children may not realize they are watching a paid promotion, which can blur the line between entertainment and advertising. On the positive side, the video is short, engaging, and models a simple sensory comparison activity. However, parents should be aware that the 'winner' is predetermined to promote the sponsor's product.

Talk to Your Kids About

1Why do you think Gordon Ramsay liked the first peanut butter cup better? Do you think his opinion was influenced by anything other than taste?
2What clues in the video made you realize it was an advertisement? How can you tell when a video is trying to sell you something?
3If you were doing a taste test, how would you make sure it was fair and not biased?
4Why do companies pay famous people like Gordon Ramsay to try their products? How does that affect what we think about the product?

Frequently Asked Questions

What age is this video appropriate for?

This video is appropriate for children ages 8 and up. The content is simple and safe, but the hidden advertising for Feastables may confuse younger kids who cannot distinguish between a genuine taste test and a promotional video.

Is this video safe for my child to watch?

The main concern is that the video is a disguised advertisement for Feastables peanut butter cups. It presents a taste test but is designed to promote the product, which can mislead children into thinking it's an unbiased comparison.

What is the video about?

The video is a taste test between Reese's cups and Feastables peanut butter cups, featuring Gordon Ramsay. It shows him blind-tasting both and choosing Feastables as his favorite, but the entire segment is sponsored content.

Does this video have any educational value?

The video has no educational value. It is purely entertainment and product promotion. Children may learn about taste testing or food preferences, but the primary goal is advertising.

Is this video a hidden advertisement?

Yes, the video is a paid promotion for Feastables. The taste test is staged to make the product look superior, and children may not realize they are watching an ad. This can teach them to trust biased content.

Will my child be interested in this video?

The video is very short and simple, so it may hold the attention of younger children. However, the advertising aspect makes it more suitable for older kids who can understand marketing tactics.

Feastables vs Reese’s Taste Test with @gordonramsay

Content Breakdown · 1 Category

What Parents Need to Know

Talk to Your Kids About

Frequently Asked Questions

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