Steal This $100,000 Diamond, You Keep It

This MrBeast video is safe for most kids over 10, but it heavily promotes materialism and wealth flexing by centering on a $100,000 diamond and cash prizes. The positive side is that it encourages teamwork, perseverance, and sibling loyalty through a fun, obstacle-course challenge. However, the constant focus on large sums of money and the emotional pressure on contestants to win for their families may feel uncomfortable for younger viewers.

Content Breakdown · 6 Categories

Parasocial & Emotional ManipulationA little

There is mild emotional manipulation by invoking family members ('Think about your sister') to motivate contestants, but this is part of the game show format and not excessive or exploitative.

See evidence (2)

“Think about your sister, this is more than you”~mid

“Whoever finishes first their sibling gets $10,000”~mid

Engagement Baiting & Manipulative CTAsA little

The video includes a humorous threat ('SUBSCRIBE OR I TAKE YOUR DOG') in the description, which is a mild engagement bait. However, it is clearly a joke and not coercive.

See evidence (1)

“SUBSCRIBE OR I TAKE YOUR DOG”description

Low-Quality, Extreme & Stunt ContentA little

The video has elements of stunt content (laser courses, balance beams) but is presented as a game show rather than purely shock-value stunts. It is not extreme or low-quality.

See evidence (1)

“This is a giant $100,000 diamond, and protecting it is the most advanced security system in the world”~0:00

Strong & Crude LanguageA little

No strong or crude language appears in this video. The only borderline phrase is 'freaking crazy' which is mild and not profane.

See evidence (1)

“This is absolutely so freaking crazy”~end of video

Hidden Advertising & Sponsored ContentA little

The video includes a clear promotion for Viewstats and MrBeast merchandise, but these are disclosed in the description. The video itself does not contain hidden or undisclosed advertising.

See evidence (2)

“Check out Viewstats! - https://www.viewstats.com/”description

“New Merch - https://mrbeast.store”

Materialism & Wealth FlexingSome

The video centers on a $100,000 diamond and large cash prizes ($110,000 total), which could be seen as wealth flexing. However, the focus is on the game and competition rather than flaunting wealth for its own sake.

See evidence (2)

“This is a giant $100,000 diamond”~0:00

“You just won not only 100 grand, but 10,000 on top of it”~end

What Parents Need to Know

This video features a high-stakes competition where participants navigate laser courses to win a $100,000 diamond for their siblings. It promotes teamwork, problem-solving, and resilience, as contestants must strategize and support each other. However, parents should be aware of the intense focus on materialism and wealth, with frequent mentions of large sums of money and the emotional manipulation of contestants' family members watching. There is no violence or inappropriate language, but the pressure to win and the disappointment of losing may be stressful for sensitive children. The video also includes a brief moment where MrBeast reveals the diamond is fake, which could confuse younger kids about honesty and pranks.

Talk to Your Kids About

1How do you think the contestants felt when they were competing for their siblings? Why is it important to support family members?
2What did you think about MrBeast saying the diamond was fake at first? Is it okay to trick people like that for a surprise?
3Do you think winning money or prizes is the most important part of the video, or is there something else valuable about the experience?
4How would you feel if you were in a competition where you had to win something for your family? What would you do to stay calm?

What's This Video About?

Do you think you could have done all the levels? New Merch - https://mrbeast.store Check out Viewstats! - https://www.viewstats.com/ SUBSCRIBE OR I TAKE YOUR DOG ╔═╦╗╔╦╗╔═╦═╦╦╦╦╗╔═╗ ║╚╣║║║╚╣╚╣╔╣╔╣║╚╣═╣ ╠╗║╚╝║║╠╗║╚╣║║║║║═╣ ╚═╩══╩═╩═╩═╩╝╚╩═╩═╝ For any questions or inquiries regarding this video please reach out to chucky@mrbeastbusiness.com ---------------------------------------------------------------- follow all of these or i will kick you • Facebook - https://www.facebook.com/MrBeast6000/ • Twitter - https://twitter.com/MrBeast • Instagram - https://www.instagram.com/mrbeast --------------------------------------------------------------------

Frequently Asked Questions

What age is this video appropriate for?

This video is recommended for children aged 10 and up. The content is safe from violence and language, but the heavy focus on materialism and the emotional pressure of competing for large sums of money may be confusing or stressful for younger kids.

Is there any violence or inappropriate language in this video?

No, there is no violence or strong language. The video features physical challenges like laser obstacle courses, but no realistic violence. The classification scores for violence and language are very low (0.00 and 0.10 respectively).

Does the video promote gambling or risky behavior?

No, the video does not promote gambling. It is a challenge-based competition with clear rules. However, the high-stakes nature and focus on winning money could be seen as encouraging risk-taking, but it is presented as a game rather than real-life advice.

Is the diamond real or fake?

At the end of the video, MrBeast reveals that the diamond used in the challenge is fake (costing about $20), but he then shows a real $100,000 diamond that he will give to the winner's sister. This twist might confuse younger children about honesty, so parents may want to discuss it.

What educational value does this video have?

The video demonstrates teamwork, strategic thinking, and perseverance as contestants navigate physical challenges. It also highlights sibling loyalty and the importance of supporting family. However, the educational value is limited by the strong emphasis on materialism and wealth.

Does the video contain any hidden advertising or sponsored content?

The video has a low score for hidden advertising (0.20), but there are no obvious sponsored segments. The focus is on the challenge and the prize, with no product placements or endorsements.

Steal This $100,000 Diamond, You Keep It

Content Breakdown · 6 Categories

What Parents Need to Know

Talk to Your Kids About

What's This Video About?

Frequently Asked Questions

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